DEC Sports & Entertainment and Canada Running Series are delighted to announce a new partnership with lululemon, who will become title sponsor of the Toronto Waterfront 10K, to be held on Saturday June 17th, 2017. …Read more →
What We Do.
At DEC, we help properties develop attractive value propositions by creating strategic business development plans for your organization that will generate revenue targets. For brands, we deliver compelling digital content, sampling, activations, etc. that are relevant to your brand pillars. Fully understanding your target market represents half the battle. Drilling down deeper into the segment allows us to understand where your demo plays and what engages them. Marketing in areas where your demographic feels good about your brand to ultimately drive sales and brand loyalty. We will work with your brand management team and your agency to ensure you achieve your desired metrics
Pick Your Target.
We work hard to learn about your brand to strategically recommend the right property and executional tactics to achieve your desired results. At DEC, we also identify and deliver unique content that matters to your customers. The following content opportunities provide you with insight on a few properties available in Canada right now.
At DEC we don't compete with agencies, we complement them. We provide solutions for brands seeking experiential opportunities that are relevant to and resonate brilliantly with your target demographic.Engage. Create. Relate. Sponsor.
Higher rights fees, too much clutter and lack of budget for activation is driving brands to look to niche properties to make their sponsorship standout and achieve their desired ROI/O.Own Your Target.
Fully understanding your target market represents half the battle. Drilling down deeper into the segment allows us to understand where they play and what makes them feel good.Inspire. Engage. Surprise. Delight.
At DEC, we provide your brand with ownable, authentic partnerships that positively reflect your key brand pillars. Lower rights fees, less clutter, more budget to activate.Do Something Different With Your Sponsorship
A new day is dawning in the running world. Less traditional running brands and retailers are flocking to the marketplace and positioning themselves in spaces where traditional brands have occupied. In recent years, however, many of those traditional …Read more →
Canada is Good at Snowboarding. Real Good.
So this weekend is the X Games. Arguably the biggest snowboarding competition in the world. Yes, the Olympics is bigger in terms of total audience but to a core …Read more →