Québec, Thursday September 24, 2015 – After 16 years of FIS World Cups, a World Championship and 10 editions of the famous snowboard festival, the Jamboree presented by Vidéotron Mobile undergoes a makeover. The organizers …Read more →
What We Do.
At DEC, we help properties develop attractive value propositions by creating strategic business development plans for your organization. For brands, we deliver compelling content, sampling, promotions, etc. that are relevant to your brand pillars. Fully understanding your target market represents half the battle. Drilling down deeper into the segment allows us to understand where your demo plays and what makes them feel good. Marketing in areas where your demographic feels good about your brand and ultimately driving sales and brand loyalty. We will work with your brand management team and your agency to ensure you achieve the desired metrics.
Pick Your Target.
We work hard to learn about your brand and recommend the right strategic property and executional tactics that lead your customers from your partnership directly to retail - delivering the ultimate ROI on sponsorship - increased sales. At DEC, we deliver valuable content that your customers care about making your marketing investment more relevant and profitable. The following content opportunities provides you with insight on a few properties available in Canada right now.
At DEC we don't compete with agencies, we complement them. We provide solutions for brands seeking experiential opportunities that are relevant to and resonate brilliantly with their target demographic.DEC Sports & Entertainment
Higher rights fees, too much clutter and lack of budget for activation is driving brands to look to niche properties to make their sponsorship standout and achieve their desired ROI/O.Think Niche. Own Your Target.
Fully understanding your target market represents half the battle. Drilling down deeper into the segment allows us to understand where they play and what makes them feel good.Peter Cosentino
At DEC, we provide your brand with ownable, authentic partnerships that positively reflect your key brand pillars. Lower rights fees, less clutter, more budget to activate.
Peter Cosentino is the President of DEC Sports & Entertainment, an agency designed to create relevant partnerships that connect people though niche properties in Canada and the United States. Current and former client lists include (more…)
Cynthia has an extensive background in advertising, promotions and fundraising. Recently, she was the Director of Communications for the Donnelly Centre for Cellular and Biomolecular research at U of T. Prior to this position, Cynthia was President and Creative Director of Agency Promotions, an advertising agency that specialized in music promotions. During that time she developed a high-profile list (more…)
DEC is pleased to announce Jeep as Proud Partner of Velirium’s UCI Cross-Country World Cup Mountain Bike Festival
Beaupré, Tuesday, July 15, 2014 – With less than 3 weeks to go, the Corporation Coupe du …Read more →
The 2010 Olympics were over the top for Canada.
Our athletes achieved the best results in the history of the Winter Games, and Vancouver had the eyes of the world watching. It was also a time …