World Ski & Snowboard Festival April 6 -15, 2018 – Whistler, BC.


The World Ski and Snowboard Festival is about progression, innovation and creativity. Regularly cited as one of the top 5 global winter festivals, the WSSF is an event that is both globally relevant and locally legitimate, neatly balancing its commitment to world-class artists, athletes and musicians, with incubating the next generation of talent from the grassroots up.

WSSF stands alone as North America’s most innovative and inclusive annual winter festival. Youth culture and passion are our mainstays and our appeal. Bring on the POW, bring on the parties, bring on the passion.

Fast Facts

250,000 attendance (estimate) with 15,000-20,000 strong crowd jamming the Skiers Plaza each day over the 10-day festival

Overall festival impact/enjoyment rating at 97%

$3m+ pre-event marketing

Social media strategy embraces YouTube, Facebook, twitter, Instagram, vimeo, and generates 7 million hits on

Media coverage 3 million+

350+ members of the international media in attendance representing over 200 media outlets

Prime-time television broadcasters and programs regularly shoot at Festival, including CTV, GLOBAL,and MTV

Canada’s largest annual free Outdoor Concert Series, attracting an estimated 100,000 spectators over ten days

Over 40 different bands featured

Best depth of field amongst skiers and snowboarders in Canadian snowsport event, with 400+ athletes competing for over $100,000 in cash and prizes.

Events include X Games medalists, past and future Olympians, legends and up-and-comers from around the globe

Saturday for the signature events of WSSF: Snowboard and Ski

Big Air – sound tracked by the Outdoor Concert Stage.

Screening of more than 40 short films made in a focused 72 hours

EPIC outdoor fashion shows

Two legendary “all night” parties


Sponsorship Opportunities

A leading lifestyle/youth event, the Festival is authentic and creates experiences that connect attendees with our brand and the brands that participate in the event.

Customized site activation – snowboard, music and/or art oriented

Content creation

Advertising on our platforms (before and during the event)

Database development

Content for big screen


VIP hosting

TV broadcasting integration